IMPLEMENTATION OF MOBILE CHATBOT IN HOME TECHNICAL SUPPORT RESERVATIONS FOR COMPUTER EQUIPMENT IN SOUTH AMERICAN COUNTRIES
DOI:
https://doi.org/10.56124/encriptar.v7i14.007Keywords:
technical support, virtual assistant, chatbot, artificial intelligenceAbstract
The COVID-19 pandemic revolutionized customer service in various business environments that provide their services, driving the adoption of different strategies and tools using computer programs such as chatbots at an unprecedented pace, transforming interactions with customers and optimizing operations. Therefore, chatbots work with artificial intelligence technology, focusing them on the management of reservations and customer satisfaction in the context of the company of various sectors. A mixed methods approach was employed, using both quantitative and qualitative data collection methods. A survey instrument was used to collect data on user effectiveness, satisfaction, and preferences regarding chatbots. The sample, composed of 30 people, was strategically selected using non-probabilistic sampling techniques, guaranteeing equitable gender representation and a diverse age distribution. In conclusion, chatbots provide tangible benefits to businesses, including streamlining ticket bookings, reducing wait times, increasing customer satisfaction, and managing resources.
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