Analysis of the means of transportation for the tourist development of the San Vicente canton - Manabí
Investigation article
Keywords:
Services, means of transportation, preferences, tourismAbstract
The purpose of this research work was to analyze the different means of transportation and their impact on the tourist development of San Vicente. For this reason, an analysis was made based on the culture of art, which allowed the variables of the object of study to be developed. In order to know to whom the different transportation services used are directed at, evaluating their effectiveness and detecting whether it contributes to the tourist development of the town, an analysis of the current situation on the quality, preferences, knowledge and frequency of use of motorcycle taxis, taxi cooperatives, executive taxis and “Tosagua” transport cooperative was carried out in order to evaluate the services they provide in the locality. A questionnaire was administered on people that use the services and the drivers of each of the mentioned means of transportation thereby concluding that these means provide good services, their busiest days are weekends and holidays and above all, the target audience are local people. Taking into account the improvements in the quality of the service provided, in order to increase local and external customers such as people from other towns, provinces and, possibly from other countries.
Keywords: Services, means of transportation, preferences, tourism
Downloads
References
Calderon, J. (2011). Logistweb – El portal logístico al alcance de todos. Obtenido de: https://logistweb.wordpress.com/tag/definicion-transporte/
Gutiérrez, A., Domènech, A., Zaragozí, B., & Miravet, D. (2020). Profiling tourists' use of public transport through smart travel card data. Journal of Transport Geography, 88, 102820. https://doi.org/10.1016/j.jtrangeo.2020.102820
Hernández, F. (2010). Metodología de la investigación. México.
López-Noguero, F. (2002). El análisis de contenido como método de investigación. Revista de Educación, 4, 167-179.
Maneme, L. M. (2012). Mercado: Concepto, tipos, estrategias, atractivo y segmentación. Obtenido de: http://www.luismiguelmanene.com/2012/04/04/el-mercado-concepto-tipos-estrategias-atractivo-y-segmentacion/
Merino, M., & Julián, P. (2011). Definición del mercado. Obtenido de Definicion: https://definicion.de/mercado-meta/
Pérez, J., & Gardey, A. (2010). Definición de Transporte. Obtenido de Definición: http://definicion.de/transporte/
Sy Corvo, H. (s.f.). Mercado meta: características, tipos, cómo definirlo, ejemplos. Obtenido de Consideraciones sobre la segmentación de mercado: https://www.lifeder.com/mercado-meta/
Valle, M. (1999). Técnicas cualitativas de investigación social. España.
Villacís, L. (2013). Conociendo al cantón sorprendente San Vicente. Ecuador.
2.jpg)
