Strategic management in financial planning: case study empresa portuaria de servicios axab s.a

Abstract

Strategic management is a key tool that guides entrepreneurs in the identification of objectives, goals, conditions and actors within a private organization, allowing to understand their interrelation and how these elements impact the future, fostering continuous improvement and aligning with the future objectives of the institution. The objective of the scientific study is to analyze the strategic management and its impact on the financial planning of the company Portuaria de Servicios Axab S.A. A non-experimental research methodology with a mixed approach was employed, using deductive, inductive, bibliographic and statistical methods. Techniques such as an interview with the manager and an employee survey were applied, allowing the collection of qualitative and quantitative information. The interview provided detailed data on management and decision making, while the survey allowed to know the perception and experiences of the personnel. In addition, a documentary analysis was conducted to contextualize the findings and compare with previous studies. The combination of these techniques facilitated a comprehensive understanding of the phenomenon studied.The results revealed that 55.17% indicated that the company's financial planning does not ensure the availability of the necessary resources to perform its tasks, while 31.03% considered that it is feasible from an administrative point of view, while 93.10% affirmed that the financial strategies implemented have a positive impact on labor stability. Therefore, it is important to develop periodic evaluations of available resources and their alignment with organizational objectives, ensuring that financial strategies not only benefit labor stability, but also optimize operational capacity from an integral and sustainable approach in the operational execution of the company Portuaria de Servicios Axab SA.